
Foreytor (German Vorreiter, from vor — ahead and Reiter — rider) — a postilion riding one of the lead horses of a team
Trend research
Our approach is based on the “9 questions to a trend” method: we trace where a trend came from, how it is developing and whether it has room to grow. This shows which trends are the strongest and which only create noise — they look like trends but are not.
- For: companies that need to know what is current and in fashion right now, or want to look at their product in a new market
- What we need from you: a description of the product and the task — why you need to understand the trends
- What you get: a description of the strong trends worth following, and of those that only create noise and distract. Example: trend report for the car wiper blade market (in Russian)
- Price and timing:
“Car wiper blade market trends” case — $150 / 2 days
Sample report
Below is the trend report for the car wiper blade market: nine questions to each trend, source classes and the final status. The report is in Russian.
Have a task or data and not sure what to do with it? Write to us: we’ll show how it works on your own example.